CAM - Concept Archives Maroc

remote • ARE • junior • Не указана

**Role Description** This part-time remote SEO Specialist role at CAM - Concept Archives Maroc focuses on improving organic search visibility and driving qualified traffic to company and client websites. The SEO Specialist will perform ongoing keyword research, analyze site performance, and implement on-page optimization aligned with business goals. Daily tasks include conducting technical and content-focused SEO audits, recommending improvements, and collaborating with content and development teams to implement SEO best practices. The role also involves managing link-building initiatives, monitoring web analytics, preparing performance reports, and making data-driven recommendations for continuous optimization. The successful candidate will work independently, communicate progress clearly, and stay current with search engine trends and algorithm updates. **Qualifications** * Demonstrated ability to perform comprehensive keyword research and develop keyword strategies aligned with business objectives. * Experience conducting SEO audits to identify technical, content, and structural issues and propose practical solutions. * Proficiency in on-page SEO, including meta tags, headings, internal linking, URL structure, and content optimization. * Hands-on experience with link-building strategies, outreach, and maintaining a high-quality backlink profile. * Ability to use web analytics tools (e.g., Google Analytics, Google Search Console) to track performance and inform decisions. * Strong analytical skills, attention to detail, and capacity to interpret data into clear, actionable insights. * Effective written and verbal communication skills, with the ability to collaborate with cross-functional teams remotely. * Familiarity with SEO tools (e.g., SEMrush, Ahrefs, Moz, Screaming Frog) and basic understanding of HTML/CSS is beneficial. * Previous experience in SEO, digital marketing, or a related field; relevant certifications or training are a plus.