Eliassen Group
Product Manager – CDP Platform
remote • USA • middle • $0–0k / мес
**Description**
Remote
Our client seeks a Product Manager to own and evolve the CDP platform. The role blends platform strategy with hands-on ownership of the current CDP ecosystem, including Redpoint and audience operations. The Product Manager will balance day-to-day stability and support with a roadmap toward modern personalization, orchestration, and activation capabilities.
_This is a contract to hire opportunity. Applicants must be willing and able to work on a w2 basis and convert to FTE following contract duration. For our w2 consultants, we offer a great benefits package that includes Medical, Dental, and Vision benefits, 401k with company matching, and life insurance.
_Rate: $57.00 to $68.00/hr. w2
**Responsibilities**
* Own the CDP platform end to end across current operations and future-state evolution.
* Maintain and improve Redpoint through backlog management, enhancements, and prioritization.
* Define and drive new capabilities for personalization, orchestration, and activation.
* Align platform direction with business and marketing needs.
* Coordinate with vendors and optimize platform usage.
* Stabilize the current platform and support campaign teams and audience operations.
* Drive clarity and structure across backlog and in-flight work.
* Collaborate on data modeling with Snowflake and data dictionary stakeholders.
* Contribute to build versus buy decisions for the platform strategy.
**Experience Requirements**
* Product management experience owning a marketing or data platform, preferably a CDP.
* Hands-on experience operating and improving current-state platforms such as Redpoint or similar.
* Track record defining roadmaps for personalization, orchestration, and activation use cases.
* Experience partnering with marketing, data, and engineering stakeholders.
* Vendor coordination and backlog management experience.
* Exposure to data modeling concepts and cloud data platforms such as Snowflake.
* Ability to operate at different altitudes, from execution and operations to strategy.
**Education Requirements**