Commission Nationale Jeunes Entrepreneurs FEC « CNJE »

remote • ARE • head • Не указана

Position Overview We are seeking an experienced and strategic Senior Product Growth Manager / Head of Growth to lead product growth initiatives, drive customer acquisition, and accelerate business expansion. The successful candidate will be responsible for developing and executing growth strategies, identifying new market opportunities, optimizing the customer journey, and improving product performance through data-driven decision-making. This role requires a strong combination of product management, digital marketing, business strategy, and analytical expertise, with the ability to lead cross-functional teams and deliver sustainable business growth. Key Responsibilities * Develop and implement comprehensive growth strategies to increase product adoption, customer acquisition, user engagement, and revenue performance. * Lead product growth initiatives across different channels, including digital marketing, partnerships, referral programs, and customer engagement campaigns. * Analyze customer behavior, market trends, product performance, and business data to identify growth opportunities and potential challenges. * Work closely with product, marketing, sales, technology, and business development teams to align growth objectives with overall company strategy. * Optimize the customer journey, including onboarding, activation, retention, conversion, and customer lifetime value. * Design and execute growth experiments, A/B testing, and performance optimization initiatives to improve product adoption and conversion rates. * Identify new market segments, business opportunities, and strategic partnerships to support business expansion. * Establish key performance indicators (KPIs), monitor growth metrics, and prepare regular performance reports for senior management. * Manage growth budgets, allocate resources effectively, and evaluate the return on investment (ROI) of growth initiatives. * Lead, mentor, and develop growth teams to strengthen execution capabilities and achieve business targets. * Monitor competitor activities, industry developments, and emerging technologies to maintain market competitiveness. * Continuously evaluate product positioning, pricing strategies, and customer feedback to improve product value and market performance. Requirements * Bachelor's Degree or Master's Degree in Business Administration, Marketing, Economics, Product Management, Data Analytics, or a related field. * Significant working experience in product growth, business development, digital marketing, growth strategy, or product management. * Proven experience in developing and executing growth strategies that deliver measurable improvements in customer acquisition, retention, and revenue. * Strong understanding of product-led growth (PLG), customer lifecycle management, conversion optimization, and digital marketing strategies. * Proficiency in data analysis, performance tracking, and analytics tools such as Google Analytics, SQL, Tableau, or similar platforms. * Experience with A/B testing, growth experimentation, market research, and customer segmentation. * Strong leadership and strategic planning abilities, with experience managing cross-functional teams. * Excellent business communication, presentation, negotiation, and stakeholder management skills. * Strong analytical thinking and problem-solving capabilities, with the ability to translate data insights into actionable business strategies. * Ability to work in a fast-paced environment, manage multiple priorities, and drive sustainable business growth.