Media Buyer

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Media Buyer based in Spain.

As a Media Buyer, you will take ownership of paid media strategy and performance across a portfolio of ambitious e-commerce and direct-to-consumer brands. You will develop and execute growth strategies across major advertising platforms, including Meta, Google, and TikTok, with a strong focus on profitable customer acquisition. Working closely with creative strategists, media analysts, and cross-functional teams, you will turn performance insights into actionable growth opportunities. Beyond campaign optimization, you will evaluate the entire customer journey, identifying improvements across creative, landing pages, conversion rates, and retention. You will also serve as a strategic partner to clients, leading discussions and making data-driven recommendations. This fully remote opportunity offers significant autonomy, access to advanced marketing technologies, and the potential to grow into broader strategic or leadership responsibilities.

Accountabilities

As a Media Buyer, you will lead paid acquisition initiatives, drive measurable business growth, and build strong client partnerships. Your responsibilities will include:

• Develop and oversee paid media strategies across Meta, Google, TikTok, Snapchat, X, and other relevant advertising platforms.
• Determine budget allocation, campaign structures, audience targeting, and creative priorities to maximize profitable growth.
• Balance short-term campaign performance with long-term customer acquisition and business growth objectives.
• Monitor account performance in collaboration with Media Analysts, identifying trends, diagnosing issues, and implementing optimization strategies.
• Analyze performance fluctuations and determine when to scale campaigns, introduce new tests, reduce investment, or address broader business challenges.
• Evaluate the complete customer journey and identify opportunities to improve landing pages, conversion rates, pricing, offers, checkout experiences, customer retention, and post-purchase performance.
• Develop structured testing roadmaps covering audiences, creative concepts, messaging, offers, and...

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