Email Marketing Manager
This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for an Email Marketing Manager based in Germany.
As an Email Marketing Manager, you will take ownership of email and SMS marketing strategies for a portfolio of 6–7 international e-commerce brands. Working within a specialized, fast-paced agency environment, you will oversee the entire campaign lifecycle, from strategic planning and execution to performance analysis and optimization. You will use Klaviyo to develop engaging customer journeys, improve retention, and drive measurable revenue growth. Collaborating closely with copywriters, designers, and technical specialists, you will ensure campaigns are delivered accurately and on schedule. You will also act as a trusted marketing partner to clients, providing performance insights and strategic recommendations. This is an excellent opportunity for an experienced email marketing professional who enjoys combining data-driven strategy, hands-on execution, and client relationship management.
Accountabilities
- Develop and execute comprehensive email and SMS marketing strategies for 6–7 e-commerce brands using Klaviyo and related platforms.
- Manage the full campaign lifecycle, including strategic planning, setup, scheduling, quality assurance, launch, and post-campaign analysis.
- Serve as the primary point of contact for assigned clients, participating in meetings, delivering weekly performance reports, and handling communications through Slack and email.
- Coordinate with copywriters, designers, and technical specialists to ensure campaigns are delivered accurately, efficiently, and within deadlines.
- Monitor and optimize campaign performance, focusing on open rates, click-through rates, engagement, and revenue contribution.
- Conduct A/B testing, develop...
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