Copy of Client Lead

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About the Role

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Media Client Lead to help manage deliverables, performance outcomes, and stakeholders on EdTech digital marketing account. As a delivery and strategy lead, the Client Lead will build strategic relationships with key clients, oversee day-to-day communications, manage cross-functional teams to ensure high-ROI performance delivery, and design & maintain robust growth roadmaps focused on lead acquisition, funnel conversion, and overall revenue growth. Reporting directly to the Head of Media, India, with a matrix reporting line to the Global Client Lead, successful candidates will demonstrate a strategic, performance-first mindset bringing strong Paid Media expertise (SEM, Paid Social, Programmatic) to drive scalable EdTech growth, optimize customer acquisition costs (CAC), and unlock upsell and cross-sell opportunities for organic revenue growth.

This role focuses on driving full-funnel performance marketing strategies tailored to the EdTech sector, scaling lead acquisition, optimizing conversion rates, and maximizing lifetime value (LTV). While it requires technical mastery in performance paid media and analytics, you will be supported by specialized execution teams (media SMEs, conversion rate optimization specialists, platform experts, and data analysts).

You will bring proven performance marketing and project management experience, having managed high-budget acquisition campaigns across search, social, and display with measurable revenue results. You will deliver value by translating media investments into qualified leads, lower CAC, higher enrollment rates, and scalable revenue for EdTech clients.

Responsibilities Include:

• Work with EdTech clients to align business targets with full-funnel paid media strategies, building performance roadmaps that consistently deli...

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