HR Generalist

Hi, we're TechnologyAdvice.

Headquartered in Nashville, Tennessee, TechnologyAdvice helps millions of B2B technology buyers make smarter decisions by providing trusted research, practical guidance, and connections to the world's leading technology brands. Our work spans 30+ media brands and 50+ newsletters, supported by a global team across the United States, United Kingdom, Singapore, Australia, and the Philippines.

We're a remote-first company that values curiosity, collaboration, and growth. We invest in our people, embrace AI and new technologies to improve how we work, and create opportunities for team members to build meaningful careers. Many of our leaders have grown from within, including our CEO, who started here as an intern.

We believe great work happens when people feel connected. Through company all-hands, team events, Slack communities, learning sessions, and in-person gatherings, we create intentional opportunities for our global team to collaborate, build relationships, and celebrate successes together.

All positions are open to remote work unless otherwise specified in the requirements below.

The opportunity

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The HR Generalist will serve as a trusted HR partner to U.S. employees and managers while managing programs that shape the day-to-day employee experience. This role combines employee relations, benefits administration, leave and accommodation management, compliance, manager support, and HR process improvement.

You will evaluate HR matters, research federal and state requirements, and provide practical guidance that balances employee needs, consistency, compliance, and business priorities. You’ll take ownership of your work while partnering with HR leadership on complex or unfamiliar situations and continuing to build your expertise.

Reporting to the Director of HR, you will work closely with payroll, finance, legal counsel, benefits vendors, managers, and the broader People Operations team. You will remain hands-on while improving documentation, strengthening processes, and sharing knowledge with other HR team members.

Location: United States

What you'll do

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• Serve as a primary HR partner to U.S. employees and managers, providing guidance on performance, attendance, conduct, policy interpretation, and employee concerns.
• Manage employee relations matters, including investigations, corrective actions, performance improvement plans, and termination support, partnering with HR leadership as needed.
• Administer U.S. health and welfare programs, including medical, dental, vision, life, disability, HSA, and related benefits.
• Research and resolve benefits issues involving eligibility, enrollment, deductions, coverage, qualifying life events, and required corrections.
• Coordinate with benefits brokers, carriers, third-party administrators, COBRA a...

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