CDP Product Manager

Job Opportunity: Sr Product Manager

Location: Remote

Duration: 6-12 Contract

Key Responsibility

Position Description:

• Own the CDP product vision and roadmap — including data ingestion, identity resolution, audience segmentation, and channel activation — driving measurable improvement in personalization and customer lifetime value.
• Define and prioritize product requirements that enable effective marketing, personalization, and customer engagement capabilities, translating customer journeys into user stories, experience requirements, and measurable outcomes.
• Own the Marketing Technology roadmap, backlog, and intake process across marketing and growth initiatives, managing the full product lifecycle from strategy through delivery and optimi...

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