Senior Creative Lead / Head of Creative
About us
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Creative Milkshake is a remote-first performance creative agency. We make scroll-stopping short-form ads for some of the world’s most exciting DTC brands on Meta and TikTok - high-volume, fast-moving, and built to convert.
We’re a close-knit team of ~34 people spread across the Netherlands, the Philippines, South Africa, Spain, and beyond. We’ve recently joined the Fieldtrip group alongside inBeat, which means we’re growing - in ambition, in capability, and in the complexity of clients we work with.
Our Amsterdam studio is the creative heart of our production operation. Over the next 1–2 years, we’re expanding from UGC-first content toward elevated branded formats, this role is central to holding the quality bar as we scale.
The role
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We're looking for a Senior Creative Lead / Head of Creative to own creative quality at Creative Milkshake, from brief to final ad. You'll be the golden thread across Creative Strategy, Production and Post-Production: the person who sets the creative standard, helps every team understand what "great" looks like, and makes sure it shows up in everything we send to clients.
This is a senior leadership role with real creative authority, one step below Director. You'll own the output of the Creative Strategy, Production, and Post teams and be a visible creative voice with clients. We want someone with the gravitas to hold the bar and the adaptability to build on how we work today, not replace it.
Our team is young, kind and very close. Many of them are used to either close direction or to hearing that the work is great. A big part of your job is raising the standard in a way that builds confidence and autonomy, so people want to do better work rather than fear being corrected.
What you'll do
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Own the creative quality bar
- Approvals: Be the final creative eye on storyboards, raw footage and final edits before work reaches clients
- Give specific, hands-on feedback that people can act on: what to change, why, and what better looks like
- Build and maintain our "what good looks like" library, creative checklists and review standards, so quality does not depend on one person
- Spot recurring p...
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