Growth Marketer and Community Builder, Developer Nation

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Growth Marketer and Community Builder, Developer Nation based in United Kingdom.

We are looking for an ambitious Growth Marketer and Community Builder to drive the expansion of a premium global community of verified software developers.

In this role, you will lead acquisition and engagement initiatives, helping grow the developer panel fivefold by the end of 2027.

You will combine growth marketing strategy with hands-on execution, identifying new acquisition channels and building meaningful relationships within developer communities.

Approximately 75% of your time will focus on attracting new developers, while the remaining 25% will be dedicated to engagement and retention.

You will have significant autonomy to experiment with campaigns, manage budgets, optimize acquisition costs, and improve overall performance.

Working in an international, fully remote environment, you will collaborate with colleagues who value transparency, experimentation, and continuous improvement.

This is an opportunity to make a measurable impact on developer research and contribute to a deeper understanding of the software industry in the AI era.

Accountabilities

As Growth Marketer and Community Builder, you will own the acquisition and engagement strategy for a global developer panel, balancing sustainable growth with participant quality and retention. Your responsibilities will include:

• Develop and lead the overall panel acquisition strategy, including budget planning, channel selection, and growth objectives.
• Identify relevant developer audiences and communities aligned with research topics and recruitment requirements.
• Research, evaluate, and activate acquisition channels, including online communities, forums, social media groups, professional networks, and paid advertising platforms.
• Plan, launch, manage, and optimize organic and paid marketing campaigns to attract qualified developers.
• Conduct proactive outreach and build relationships with potential panellists across developer communities and professional networks.
• Run structured experiments to test acquisition approaches, evaluate results, and quickly discontinue underperforming initiatives.
• Optimize cost per acquisition and cost per verified panellist while maintaining recruitment quality and improving overall unit economics.
• Manage the acquisition budget independently, making data-driven investment recommendations and allocating resources to the most effective channels.
• Support new participant onboarding, maintain accurate records, and ensure that all panellists meet LinkedIn and GitHub v...

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