Senior Manager, Strategy
Being seen isn’t the same as being discovered. People now move between search, social, creators, marketplaces and AI before they ever choose a brand, and every platform reads the signals differently. Our Strategy team built the Discovery System to make sense of that, and as Senior Strategist you’ll be one of the people putting it to work.
You’ll use the Relative Discovery Score (RDS) and Salient to map how easily a brand can be found, understood and chosen, spot where competitors have the advantage, and turn that into strategies that connect paid, organic and creative into one plan. You’ll take that work in front of senior marketers, win new business with it, and keep it moving long after the pitch. If you never settle for “this is how it’s always been planned”, you’ll fit right in.
What you will do
- Lead discovery work for clients and prospects. Research audiences, categories and competitors, and use RDS and Salient to show where a brand stands today and where its next growth opportunity is.
- Pinpoint what’s holding a brand back. Whether it’s not being present where people look, being misread by people and ...
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