Web/Organic Lead

Location: Bath/Hybrid

About the Role

We’re looking for a commercially minded, hands-on Web/Organic Lead to improve website performance, increase organic growth and maximise onsite conversions across a diverse portfolio of agency clients.

This is a varied, client-facing role combining website management, SEO, conversion rate optimisation (CRO) and project management. You’ll take ownership of client websites, identifying opportunities to improve user journeys, test conversion routes, remove barriers to conversion and turn website traffic into measurable business results.

Alongside developing organic search strategies, you’ll coordinate website builds and enhancements, manage ongoing CMS and content updates, analyse user behaviour and work with clients, internal teams and external development partners to deliver continuous improvements.

You’ll manage multiple clients and projects simultaneously, balancing strategic thinking with practical delivery, strong client communication and effective deadline management.

Key Responsibilities

• Website Management & Optimisation: Take ownership of client websites, managing CMS updates, content changes, functionality improvements and ongoing optimisation.
• Conversion Rate Optimisation (CRO): Review user journeys and conversion funnels, identify friction points and improve ons...

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