PR & Influencer Manager
About The Opportunity
Do you have 10 years + experience across earned media including press and influencer strategy, social media and communications?
At Aspects Beauty, we're looking for an energetic and engaging PR & Influencer Manager who is ready for their next challenge and wants to be part of something truly special.
You'll already have established strong relationships with key media and influencers and be excited to grow them further while working across some of the industry's most exciting brands. From global icons such as Versace and Moschino to niche fragrance houses including Jeroboam and Widian, alongside leading suncare brands COOLA and Sun Bum, you'll play a key role in bringing our brand stories to life.
Role summary
· Be the voice of our incredible portfolio of brands, partnering with retailers, leading or emerging media, publications and influencers to drive visibility, coverage, buzz and enduring consumer love.
· Build plans commensurate with brand positioning, business priorities and investment levels that drive brand equity.
· Establish, regularly refresh and deliver a framework of measuring impact, coverage and learnings.
Primary Objectives & Main Role
1. Strategy, planning and execution - develop PR and communication strategies for brand building across earned and owned brand and retailer media, aligned to business priorities, and execute with excellence.
2. Brand storytelling – brand and cultural fluency to create cohesive narr...
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