Retail Execution Manager, Best Buy
Retail Execution Manager, Best Buy
Description -
About the role
HP is looking for a Retail Execution Manager to lead account marketing planning and execution for Best Buy within North America Consumer Marketing. This role connects category strategy, retailer priorities, and shopper insights to deliver programs that strengthen HP’s presence and drive growth across PCs, Gaming, Print, and Supplies.
As the marketing execution lead for Best Buy, you will partner with Sales leadership to shape priorities, guide investment decisions, and translate business objectives into measurable outcomes. You will operate with substantial autonomy, bringing clear recommendations, aligning stakeholders, and maintaining accountability from planning through performance evaluation.
Success requires an understanding of Best Buy’s retail model and the connections between digital discovery, in-store experiences, associate recommendations, and purchase decisions. You will also lead the adoption of AI and new ways of working to improve marketing effectiveness and execution efficiency.
Key responsibilities
- Own integrated account marketing plans: Lead annual and quarterly planning for Best Buy, connecting category objectives, retailer priorities, shopper needs, and growth opportunities across digital and physical retail.
- Shape decisions with Sales: Serve as a trusted marketing partner to account leadership, contributing to business planning, assortment discussions, product launches, and promotional strategy.
- Guide marketing investment: Develop investment recommendations, prioritize opportunities, and make tradeoffs across categories and programs based on expected business impact.
- Lead end-to-end delivery: Translate plans into clear briefs, align resources, and hold internal teams and agencies accountable for quality, timing, budget, and results.
- Connect digital and in-store experiences: Align product content, digital merchandising, retail media, promotional messaging, and in-store touchpoints to create a consistent shopper journey that supports discovery and conversion.
- Strengthen associate engagement: Partner wi...
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