Social Media & Content Manager

Job Summary

We are looking for a highly creative, digitally savvy and hands-on Social Media & Content Manager to lead the company's social media presence across all relevant platforms. The role combines social media strategy, content planning, creative production, photography, videography, video editing and AI-powered content creation. The successful candidate will be responsible for developing and implementing a cohesive social media strategy, ensuring that the right content reaches the right audience, on the right platform, at the right time. This is a hands-on role requiring both strategic thinking and strong practical content creation skills. The candidate must be confident independently producing high-quality photo and video content, using professional and mobile equipment, editing videos and leveraging AI tools to improve creativity, efficiency and output quality.

Requirements

Key Responsibilities

1\. Social Media Strategy & Platform Management:

• Develop and implement a comprehensive social media strategy aligned with the company's brand positioning, marketing objectives and business goals.

• Manage the company's presence across all relevant platforms, including Meta, LinkedIn, YouTube.

• Understand the specific audience, content formats, algorithms and communication styles of each platform.

• Define what content should be published on each platform, when it should be published and in which format.

• Ensure all social media channels work as one integrated ecosystem, maintaining consistent brand messaging while adapting content to each platform.

• Develop platform-specific strategies.

• Stay up to date with platform updates, emerging formats, social media trends and best practices.

2\. Content Strategy & Planning:

• Develop monthly and weekly content calendars covering all social media platforms.

• Identify relevant content themes, creative concepts, storytelling opportunities and formats.

• Take ownership of determining wha...

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