Associate Brand Manager

The Associate Brand Manager will support initiatives on specific product lines within the Califia Farms portfolio of products by conducting analyses based on category, consumer, and competitive insights. He/She will collaborate closely with cross-functional partners to drive innovation and renovation projects from concept through post-commercialization business analysis. The Associate Brand Manager will be responsible for leading the creation of packaging, sales assets, and marketing programs to support in-market performance.

This hybrid role works in the DTLA Arts District office Tuesday through Thursday.

• Evaluate business performance of key product lines; support Sr. Brand Manager and Brand Director to determine portfolio strategy, product line optimization and enhancements to drive performance and sales growth
• Track market trends and the evolving competitive land...

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