Digital Marketing Associate

The Digital Marketing Associate is responsible for developing and executing comprehensive digital marketing strategies to drive brand visibility, generate sales leads, and optimize conversion across all digital channels. The role oversees social media management, Google Ads, SEO, website content, email marketing, and CRM communications, while continuously analyzing performance metrics (ROI and KPIs) to improve results.

Key Responsibilities

• Creates and manages a rolling social media calendar of content and posts including compelling video, photo and written content.
• Manages our social media channels, combining paid and organic execution, publishes updates and posts, manages, and interacts with comments, and reports issues.
• Defines Appolonia’s strategy for digital media campaigns to generate sales leads and increases the visibility of our posts.
• Uses Google ads to target specific stakeholders with our content.
• Owns different conversion points and optimizes sales funnels, evaluates emerging trends in digital and deploys new approac...

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