Assistant Business Development Manager
Here at ScottsMiracle-Gro there is no such thing as a typical day. Our culture is constantly energized by new and exciting growth opportunities and at a rapid pace. Below are details on an open job. If the role interests you and you would like to be considered we encourage you to apply!
We are looking for an Associate Business Development Manager (ABDM) to identify, cultivate, and capture new business channels and customers for SMG Brands, located in Marysville, OH.
The ABDM will be responsible for assisting in the development and growth of white space opportunities and expanding our retail footprint. This person must be proactive and able to establish positive relationships from the ground up, communicate effectively with key decision-makers, and successfully penetrate untapped markets and accounts at the merchant levels.
What you'll do in this role:
- Identify, prospect, and pitch new business channels, customers, and white space opportunities for SMG Brands
- Build and develop strategic relationships with prospective merchant teams and buyers
- Drive initial sales results and secure new distribution of Scotts products in untapped markets
- Develop go-to-market programs, launch plans, and in-store display strategies that align SMG's capabilities with new partners' goals
- Build initial sales models, recommend product orders, and accurately forecast demand requirements for newly acquired customers and categories
- Develop ecommerce and omnichannel growth strategies for new retail partners, tracking launch metrics such as pricing, promotional performance, and search status
- Work with internal key stakeholders such as Brand and Digital Marketing team members to coordinate initial item setups and management of PDPs for new accounts
- Communicate regularly with Business Development leadership, internal partners, new Retailer Merchants, Brand Marketing, Shopper Marketing, Supply Chain, and other cross...
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