Senior Manager, B2C Marketing

Fidelity will not provide immigration sponsorship for this position.

Job Description:

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We are seeking a strategic and collaborative Senior Manager of Product Marketing, within the Tax Exempt (TEM) Marketing team to support our product partners and drive go-to-market (GTM) strategies for product launches and digital / experiential enhancements. In this role reporting to the Director of B2C Marketing, you will serve as a key liaison between product management, sales, and marketing teams to develop compelling positioning, messaging, and enablement strategies for new and existing products.

Key Responsibilities:

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• Develop and execute GTM strategies for TEM product launches, ensuring successful adoption and engagement.
• Collaborate with product teams to translate technical features into customer benefits that drive engagement and adoption.
• Create and deliver sales enabl...

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